Launched by the European wine sector to demonstrate social responsibility and deliver a single global message to stem harmful behaviour and encourage moderate and conscious consumption of wine. This is the goal of Wine in Moderation, set up in 2008, which today boasts among its ranks a large number of national supporters, partners, ambassador companies and coordinators including the Unione Italiana Vini.

SIMEI too, also representing a large part of the exhibitors present at the 2024 edition, has decided to be part of the programme by sharing its philosophy and principles.

To inspire consumers to make informed choices and follow a healthy and balanced lifestyle, as well as appreciate and respect the culture of wine, drinking in moderation and sharing its positive ethics, embracing a balanced lifestyle, taking care of themselves and others.

These are values that SIMEI has adopted, inviting professionals in the sector to choose to act responsibly during the promotion of wine, sharing its origins, culture and territory.

SIMEI has also been a sponsor of the International Scientific Congress "Lifestyle, Diet, Wine & Health", which brought together scientists from all over the world in Rome from 26 to 28 March 2025 and has presented the latest research on the benefits of a healthy lifestyle, with the aim of disseminating objective scientific evidence.

HERE THE SIMEI EXHIBITORS WHO SUPPORTED THE CONGRESS:

HERE pictures of the press conference
To see pictures of the Congress LINK 1 and LINK 2

To find out more:
Wine in Moderation: www.wineinmoderation.com
Lifestyle, Diet, Wine & Health: www.lifestyle-wine-congress.com