Tuesday 12th November

16:00 –16:50
Conference Room - Hall 2 

The new (unexpected) Italian consumers of wine and beverage

At SIMEI, the profile of Italian consumers of wine and beverages in the original presentations by NIQ Italia (Eleonora Formisano) and the Uiv Observatory (Carlo Flamini). The analysts' focus on new purchasing behaviours in Horeca and large-scale distribution will be examined by the president of the Unione italiana vini, Lamberto Frescobaldi.

Speakers:
Eleonora Formisano, Sales Director SMB & Global Snapshot Italy
Carlo Flamini, Head of the Unione Italiana Vini Wine Observatory
Lamberto Frescobaldi, President of Unione Italiana Vini 

Moderator: Fabio Ciarla, journalist for Il Corriere Vinicolo

Organised by the UIV Observatory and Nielsen - IQ Italia