Thursday 17th November
3.00 p.m. - Conference Room hall 3
Unione Italiana Vini
International markets are showing an increasing interest in the new horizons in terms of style.
Low alcohol, orange wines and wines without filtration, together with innovations in terms of packaging (brik, can, pet) represent the new frontiers to attract consumers with a different choice logic from the current one.
The conference aims to examine the legislative boundaries and business opportunities of this new and growing market segment.
Introduction
Andrea Lonardi – COO Angelini Wines & Estates
Legislation queries
Chiara Menchini – Unione Italiana Vini Legal Service
Technology for the production of No and Low Alcohol wine
Albano Vason - CEO Vason Group
Opportunities for these wines on the American market
Melissa Monti Saunders MW (USA) – Communal brands NYC, importer&distributor
Producer point of view
Sandro Sartor - Constellation Brands EMEA and Ruffino Winery Managing Director
Alessandro Rossi - Gruppo Partesa group - Is the Italian HoReCa market ready for this kind of wine?
The journalistic point of view
Robert Joseph - British wine expert, consultant, producer